1. Introduction
Backpack Wander GmbH respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect and use personal information when you visit https://briannawander.com/.
This policy complies with the General Data Protection Regulation and applicable German data protection laws.
 
2. Data Controller
Backpack Wander GmbH
Kolonnenstr. 8
10827 Berlin
Germany
Managing Director:
Biljana Habel
 
3. Data Collection
When you visit our website, certain information may automatically be collected:
  • IP address
  • Browser type and version
  • Operating system
  • Referring URL
  • Pages visited
  • Date and time of request
If you contact us through email or forms, we may collect:
  • Name
  • Email address
  • Message content
 
4. Purpose of Processing
Personal data may be processed for the following purposes:
  • Operating and maintaining the website
  • Responding to inquiries
  • Improving website performance
  • Ensuring website security
  • Measuring marketing and advertising performance
 
5. Advertising and Tracking
Our website may use advertising services provided by Microsoft, including Microsoft Advertising, which may place cookies or tracking technologies on your device to analyze advertising effectiveness.
 
6. Cookies
Cookies are small text files stored on your device that help improve website functionality and analyze user behavior.
Users can control or disable cookies through browser settings.
 
7. Legal Basis for Processing
Data processing is conducted under Article 6(1) of the General Data Protection Regulation, including:
  • User consent
  • Contractual necessity
  • Legitimate interests
 
8. Data Retention
Personal data will be stored only for as long as necessary to fulfill the purposes described in this policy or as required by law.
 
9. User Rights
Under the General Data Protection Regulation, users have the right to:
  • Access personal data
  • Request correction
  • Request deletion
  • Restrict processing
  • Object to processing
 
10. Data Security
We implement appropriate technical and organizational measures to protect personal data from unauthorized access or misuse.
 
11. Updates
This Privacy Policy may be updated periodically to reflect legal or operational changes.